SHAREHOLDERS ACTIVISM FOCUSES ON PRIVACY ISSUES

  • With privacy issues these days commonly featuring as a board legal agenda item, recent shareholder activity at Amazon has shown that privacy is also at the forefront of shareholders’ minds.
  • A group of Amazon shareholders sought to prevent the company from selling its facial recognition technology because of privacy concerns.
  • Although the Amazon motions were defeated, they demonstrate that shareholders are willing to try and hold companies to account over privacy concerns.
  • The action also highlights a growing trend for interesting and innovative uses of privacy rights and regulation as a tool.

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