In this podcast series, Australian partners Rebekah Gay and Emma Iles explore a variety of topics, issues and areas of intellectual property law.

In episode 21, Emma and Rebekah talk all things Barbie and how Mattel has transformed the BARBIE brand into an empire using trade mark licensing and enforcement.

For more in the series of Emma and Rebekah talk IP podcasts click here.

Key contacts

Rebekah Gay
Rebekah Gay
Joint Global Head of IP, Sydney
+61 2 9225 5242
Emma Iles
Emma Iles
Partner, Melbourne
+61 2 9225 5242