On 8 February 2023 the Advertising Standards Authority (“ASA“) ruled that advertisements posted by Laura Whitmore relating to alcoholic drinks sold by The Muff Liquor Company (the “Company“), in which Whitmore is an investor, breached a number of the CAP Code. Read more

In a series of recent rulings, the Advertising Standards Authority (ASA) has reviewed ads which were purported to include gender stereotypes, sexualisation and objectification in breach of the relevant rules in the UK Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code) and the UK Code of Broadcast Advertising (BCAP Code) and accompanying … Read more

On 14 September 2021, the Incorporated Society of British Advertisers (“ISBA“) launched a Code of Conduct for influencer marketing (the “Code“) aimed at raising standards, addressing negative issues surrounding the sector and making it more transparent for consumers. In the UK there has been increasing regulatory activity around influencer marketing, both by the Competition and … Read more

The Advertising Standards Authority (“ASA”) today ruled that an £8,000 online prize draw run by Love Island’s Molly-Mae Hague in September last year was not administered fairly and was not awarded in accordance with the laws of chance. The prize draw offered participants the chance to win a variety of luxury goods including handbags and … Read more