Error: Can't connect Warning: mysqli_query() expects parameter 1 to be mysqli, null given in /home/customer/www/hsfnotes.com/public_html/wp-content/themes/hsfnotes/template-parts/tpl_filters.php on line 186
Warning: mysqli_fetch_assoc() expects parameter 1 to be mysqli_result, null given in /home/customer/www/hsfnotes.com/public_html/wp-content/themes/hsfnotes/template-parts/tpl_filters.php on line 187
AI booms – whilst regulation looms Peggy Chow, Kaman Tsoi, Duc Tran and Claire Wiseman join Aoife Xuereb to discuss the increasing use of AI in consumer sector digital marketing strategies. Analysing customer data to personalise content and target advertising according to purchasing behaviour and demographic information has become commonplace, along with the use of tools such as chatbots to automate customer … Read more
Why NFTs; why now? Josh Todd, Giulia Maienza and George McCubbin join Aoife Xuereb to discuss the NFT (Non-Fungible Token) marketplace in the consumer sector – from fine wine and fashion to enhancing the customer experience. They explain how types of marketplaces work, whether that be trading NFT-linked physical products or digital assets in the real world or the metaverse. Commercial … Read more
Getting started with generative AI? Susannah Wilkinson and Julian Lincoln join Aoife Xuereb to discuss generative AI and how it works – including some use cases, limitations, risks and mitigation strategies to be across when exploring how generative AI could deliver efficiencies in your organisation. They suggest some helpful guardrails to support getting started particularly when the possibilities seem endless, … Read more
In this instalment of our series The IP in AI, we take a look at the extent to which copyright and other rights currently provide protection for output generated by AI systems, including how concepts of ‘authorship’ and ‘originality’ may need to be adapted to meet the rapid growth of generative AI. Read the full … Read more
By Sue Gilchrist, Steve Wong and Byron Turner Businesses involved in advertising cryptoassets and related products to a consumer audience should consider any exposure to consumer protection laws and advertising regulations. Read more
Cameron Whittfield and Peggy Chow discuss the latest cybersecurity trends for consumer-facing companies including external threats which may include working with third parties and complex supply chains through to the malicious targeting of companies with ransomware, current affairs and social engineering, the cryptocurrency marketplace and geopolitical factors. They emphasise the importance of internal stakeholders speaking … Read more
Cameron Whittfield and Peggy Chow discuss the latest cybersecurity trends for consumer-facing companies including external threats which may include working with third parties and complex supply chains through to the malicious targeting of companies with ransomware, current affairs and social engineering, the cryptocurrency marketplace and geopolitical factors. They emphasise the importance of internal stakeholders speaking … Read more
In this article, we explore the potential implications of the Australian Human Rights Commission’s recent report on Human Rights and Technology (the Report). Released in May 2021, the Report contains 38 ambitious recommendations which may have far-reaching consequences for companies’ use of AI decision making tools. Beyond its specific recommendations, the Report also reflects a … Read more
On 13 September 2020, the Australian Government commenced consultation on the exposure draft of the Data Availability and Transparency Bill (the Bill), which is intended to enable greater data-sharing within government and to facilitate ‘seamless’ service delivery to the public. The Bill aims to minimise constraints on the sharing of public sector data between government … Read more
