2018 was a landmark year for data protection and privacy; the EU General Data Protection Regulation (“GDPR”) came into effect on 25 May 2018 and implemented a comprehensive reform of the EU data protection regime. So what could 2019 possibly have in store for data protection and privacy? This article sets out some predictions for further data protection developments in the year to come.
On 15 May 2017, the Council of the European Union published its progress report (the “Report“) on the first draft of the ePrivacy Regulation (the “Draft Regulation“).
The Draft Regulation focuses on the processing of personal data and protection of privacy in electronic communications. Among other areas, it covers direct marketing, cookies and other forms of online tracking; principally seeking to bring e-privacy law up to date with the “evolution of technological and market reality” and align the law with the incoming EU General Data Protection Regulation (“GDPR“). It was published by the European Commission in January of this year and is expected to replace the existing Privacy and Electronic Communications Directive (the “ePrivacy Directive“).